Apple vs. Samsung: An Interactive Design Perspective

"We know that brand is important. Many different types of marks are protectable and defended with strong resolve throughout the history of business. We take these brands very seriously. So with that understanding we, as user interface designers, need to ask ourselves: Is our work a valuable face on the products and services that we design? Is a user interface the potential equivalent of a brand mark that one can register for IP protection?" Read interaction design veteran Dave Malouf's take at Core 77 - "Rumble in the Patent Jungle"